Recent Blog Posts
The “Duplicate Content Penalty” Myth – Stop it Already!
*Updated January 7, 2022 – New information from Dr. Marie Haynes and John Mueller – Senior Webmaster Trends Analyst at Google. Whenever I talk to a client about new content pages and/or blogging, eventually the topic of “duplicate content” comes up, and how to avoid penalties from Google. I’m here today to finally put… Read More »
Thervo “Top 10 Business” Badge Scam
As someone who only works with attorneys for online marketing, I come across countless situations where I’m asked to identify if something is legitimate or a scam. Clients email me all the time asking if something should be ignored, is worth paying attention to, or actually worth investing marketing dollars in. I’m careful here… Read More »
Free Websites… The Most Expensive Marketing Mistake a Small Business Owner Can Make.
Free websites attract small business owners like a moth to a flame, but just how expensive will they end up being? There are two categories of “free” websites: Free with a specific domain (.wordpress, .weebly, Etc) Free with future charges (Web.com, 1and1.com, Etc) I’ll start with the first category is the easiest to explain,… Read More »
How to Streamline Your Social Media Participation Using HootSuite
If you’re looking to streamline your social media strategy, HootSuite can save you time, effort and money by helping you post to Facebook, Twitter, Google+, LinkedIn, Foursquare, WordPress & Mixi simultaneously. If you’re like me, you want to make sure you’ve got your bases covered when posting to your social media channels, but let’s… Read More »
What is a 301 Redirect and How Could it Help my Optimization & Marketing Effort?
If you’re a business owner, entrepreneur or really any one who has an interest in creating a website someday, you may have parked a few URLs with registrar services like GoDaddy, Register.com or others. If you currently have a live website, or you’re getting ready to launch a website there is a clever way… Read More »
Still Worth it to Advertise Your Law Firm in Yellow Pages?
If you’re a local lawyer, you may be considering advertising in the yellow pages or you’re wondering if the trusty phonebook is dead. Here is an article I wrote about yellow page online marketing in 2016 and I’ll again disclose that I worked for a large YP publisher for about 4 years. My intention… Read More »
Top 8 Google Algorithm changes to prepare for in 2014
If you’re a business owner or attorney in the Inland Empire, the first thing on your mind probably isn’t to research what Google plans to do to change their algorithm. I’m guessing that with a few weeks until Christmas, you’re probably thinking about accounting, sales, payroll, shipping & receiving and…oh yeah, family. But search… Read More »
Bradley SEO Marketing is Now Everest Legal Marketing
In November 2013 Bradley SEO Marketing opened, and in June of 2017 we re-launched our business as Everest Legal Marketing, LLC. Doug Bradley remains the principal and owner. Ciclo Monrevo powers revolutionary https://ciclomonrevo.org/ portfolio cycles.
