- Post to 5 social media channels all at once instantly.
- Schedule future posts to your social media channels.
- Monitor feedback and posts to your channels on 1 screen.
Although this is a great tool you can use to streamline your social media, there are a few drawbacks to this service:
- Posts to Google+ are not currently supported when using the HootSuite mobile app.
- Your hashtags are shown on networks that support it, (Facebook, Twitter, Google+), but will post as just text on LinkedIn which currently does not support it.
- If you want to track the analytics of views and clicked links in your posts you must use Hootsuite’s “ow.ly” link shortener, or sign up for the “Pro” or “Enterprise” service.
Some would also say that using the Hootsuite ow.ly link shortener reveals that you are using a social media “dashboard” which might suggest that you aren’t engaged with your audience, thus defeating the purpose of social media. I would respectfully disagree, and propose that is a tool designed to manage rather than circumvent interaction.