There’s a new conspiracy theory floating around social media about how you can do a Google search for any number between 2 – 4 digits, plus the words “new cases” and come up with a result regarding Coronavirus or “COVID-19” that matches that query with the same number you’ve randomly chosen. The theory roughly goes […]
If you’ve hired an SEO company to help you with your visibility on Google, or maybe you’re taking care of your own website the question of “Direct” traffic will eventually come up. Often times our clients see dramatic shifts up and down month-to-month or year-to-year in the Direct traffic channel when drilling down to All […]
On your website “Practice Pages” you can only tell so much about your law firm without overwhelming your visitors. You don’t want these pages to be too text heavy, because visitors are likely skimming quickly to see if your practice is right for them and their needs. Instead of trying to cram all that important […]
Search engine optimization, or SEO, is critical for getting seen on Google and attracting leads to your law firm. According to Junto, 81% of people will do online research prior to making a large purchase, and 93% of all online experiences begin with a search engine. Marketers are catching on and emphasizing a strong SEO […]
If you’re a lawyer who participates in Search Engine Optimization, you may have heard your vendor say that they need to get you “backlinks”. Many people understand that concept, but what they don’t understand is that just because you get a link to your website from another website doesn’t mean that it benefits you – […]
Whenever I talk to a client about new content pages and/or blogging, eventually the topic of “duplicate content” comes up, and how to avoid penalties from Google. I’m here today to finally put this topic to rest. You can put the phrase “duplicate content penalty” in the same category as other scary, imaginary problems: the […]
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Recent Comments
AliceSays
Most likely, it is no more than 200 pre-written articles with an algorithm... it just puts whatever number you type…
Doug BradleySays
Hey Alice, thanks for your comment. I think what Joel and other people are suggesting is that either Google and/or…
AliceSays
Not only that, imagine how long it would take to write 2 million articles. No way that "Kansas" put out…
Doug BradleySays
Hey Daniel, you may be right... it was a bit of an oversimplification to illustrate the assumptions that Google has…
Daniel RiceSays
Good article explaining this. Some inaccuracies though. If a stranger walks up to me and says "87 new cases" my…
Doug BradleySays
Hey Megan, Thanks for your comment! Unfortunately there will always be people who will swoop in and pounce on someone…
MeganSays
Agreed. I fell prey to this unfortunately and made a post on facebook...I was swiftly called out for being a…