As an attorney, you get bombarded with Emails all day every day. Some are legitimate and some are obvious spam, but there’s a third category that’s been a pervasive problem for a long time. I call it “Lead Spam” and it can cost you time, and potentially a lot of money. What is Lead Spam? […]
For the 2nd year, Everest Legal Marketing has compiled data regarding the rankings and visibility of the major legal directories. The legal advertising industry is always quickly changing, and if you’re not on top of who’s doing what, you may find yourself spending tens of thousands of dollars a year when your marketing budget could […]
Yesterday I gave a presentation to the Riverside County Bar Association on the topic of ethics in attorney advertising, and one of my favorite topics to talk about is responding to negative reviews. If you’ve arrived at this article you’ve probably just received a negative review on Yelp, Google, Avvo or another platform and you […]
Whenever I talk to a client about new content pages and/or blogging, eventually the topic of “duplicate content” comes up, and how to avoid penalties from Google. I’m here today to finally put this topic to rest. You can put the phrase “duplicate content penalty” in the same category as other scary, imaginary problems: the […]
As someone who only works with attorneys for online marketing, I come across countless situations where I’m asked to identify if something is legitimate or a scam. Clients email me all the time asking if something should be ignored, is worth paying attention to, or actually worth investing marketing dollars in. I’m careful here to […]
Lawyers always want to know what the best attorney directories are to advertise on. Legal directories can be expensive, but also extremely effective as an advertising mechanism. After all, most people who look up a lawyer on a legal directory need legal help immediately and are actually looking for an attorney to hire. This article […]
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Stephen BackmanSays
Doug & Glen. BEWARE< BEWARE< BEWARE. We are an Accounting Service firm. Mine read “Payroll Services for Linda…
Connie J WillkommSays
a bunch of dead end leads, and like someone noted above, the requests are so vague, its nearly impossible to…
SebastinoRYKSays
Thervo is not designed to actually connect consumers with reputable businesses. I know because I was dumb enough to pay…
Dr S.Says
Thank you for your article and feedback from others regardoing Thervo.com. I was wondering about this referral network and how…
debra holzSays
Great suggestions!
Derek JardieuSays
Thanks for sharing. I received a nearly identical email today from Ms. Greer, except replace Jessica A. with Jessica G.…
Doug BradleySays
Hi Bob, I can't actually say how their service operates or performs after a customer has signed up, the limitations…