This is a cautionary tale for lawyers who are considering having a friend or family member design their law firm website. Unfortunately, time and time again I see these types of arrangements go about as well as Johnny Depp & Amber Heard. This article is filled with the observations of over a decade of experience […]
In the SEO community, there are many discussions about the importance and benefits of using an Exact Match Domain (“EMD”). Knowing when and how to use an exact match domain is important and can be very influential or detrimental your Search Engine Optimization campaign and strategy. While an EMD has been known to be an […]
One of the most important items that lawyers don’t even realize they need to keep organized is a log sheet with access to their digital assets. These are the logins to critical business profiles that help promote the law firm online. Over the hundreds of law firms that we’ve worked with, only a small handful […]
Google My Business aka “GMB” (now known as “Google Business Profile”) has monopoly power over businesses, and has little incentive to fix serious problems relating to its GMB platform. Antitrust regulators should examine the GMB platform specifically and require Google to fix consumer problems or face increased regulatory oversight or penalties. *UPDATE: In November 2021, […]
With the 2021 holidays coming up, it’s time to start thinking about your law firm’s marketing strategy. This time of year is an opportunity to attract new clients and ensure you’re providing the most value possible to your current clients as well. Getting Started With 2021 Legal Holiday Marketing Whether you’re a personal injury, criminal […]
There’s an old saying in SEO: “The best place to hide a dead body is on page 2 of Google”. Spammers know this. They also know that if you’re not on page 1 for competitive search phrases, you’re probably not too thrilled about it. Unfortunately, that’s where “what they know” ends. *Real, verbatim SEO doomsday […]
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Recent Comments
Doug BradleySays
Hey Jonathan, I'm not sure exactly what you mean. My guess is that you might mean: "wouldn't it be easier…
Doug BradleySays
Hi Karen, Without specific examples I wouldn't be able to tell you. However, Google does *tend* to deliver more recent…
Doug BradleySays
Hey Barbara, the assumption that this was limited to only 4 digits is not by me - that's just the…
MichaelSays
Hey Scott. Same Michael posting as before that you replied to. My post already implicitly addressed this when speaking about…
Barbara NicholsSays
Your assumption regarding the 4 digits and the algorithm's seemingly limitation was just busted. We posted 10,000 and the results…
KarenSays
I get the gist, but can someone please explain why the dates on the search results are almost always from…
Doug BradleySays
Thanks Michael. I try to approach the comments carefully because there are a lot of people who just plain don't…